Radio Media Tour Services: How It Works

Radio Media Tours

A radio media tour typically consists of a 10-minute interview between the brand spokesperson and the radio stations the Radio Media Tour is pitched to. Once the targeted stations have been pitched to, these interviews are then lined up back to back, reaching a broad, yet targeted audience in a matter of hours.

The quick results and fairly short development time make radio media tours a cost-effective means to marketing a brand. Of course, there’s still plenty of work that goes into creating and developing a successful radio media tour, and CB Radio possess the experience and media relations team to make this happen.

Audio New Releases

When it comes to creating radio spots for your business, no one does it better than CB Radio Tours. Audio news releases are a great way to spread information about your company and attract new customers. CB Radio can help in all aspects of creating your news release, and ensure optimal results for your business’s radio spot.

Interview Editing

Editing radio interviews for the radio can be a daunting task. Deciding what remains and what is left out can be difficult and aside from ensuring the content fits into the specified length of your radio spot, it’s important to figure out what content will keep your targeted audience’s interest, as well as including content that effectively portrays your business.

Radio Mixing

Radio Mixing can be crucial to your radio interview, and CB Radio Tours can guarantee you the perfect radio mix. Our engineers have over 50 years of combined experience and have worked with small startups to Fortune 500 companies, acquiring the knowledge and skills to provide our clients with the best radio mixing.

Voice Over Talent

The effectiveness of radio content relies heavily on sound. Whether that is good music, clean mixing, or a powerful voice, every aspect of sound comes into play on the radio. When it comes to audio news releases and other radio spots, acquiring the right voice over talent is key. Voice overs can be used to evoke emotion within listeners, which affects how the information you are sharing is received. At CB Radio Tours, we can help connect you to the perfect voice over talent for your radio spot.

Contact Us Today

Get the best results out of a radio spot for your business and let CB Radio Tours take the wheel. We’ll provide you with the perfect voice over talent and a script to match. For more information, contact us today by calling our Manhattan studio at 212-629-6532.

Radio Media Tours

CB Radio Media Tours offers the following services in a Standard Radio Media Tour Package for a one-time fee of $7,500:

  1. Pitch development
  2. Media relations to target radio stations and podcasts
  3. Coordination of media interviews
  4. Complete schedule creation
  5. Consultation with PR firm representing brand
  6. Collaboratively proposing interview questions for radio host
  7. Developing message points for spokesperson/talent in collaboration with PR firm
  8. Hosting PR firm, their client and talent for day of Radio Media Tour
  9. Equipment orientation
  10. Live feed, audio mixing
  11. Recording of interviews
  12. MP3 file uploading to FTP site
  13. Reporting

Audio News Release (ANR): $2,500

  1. Creation of announcement
  2. Casting of Voiceover (VO) talent
  3. Script for Voiceover (VO) talent
  4. Quote for brand spokesperson
  5. Recording of brand spokesperson
  6. Editing, mixing
  7. Distribution of Audio News Release (ANR) to terrestrial radio and Internet radio stations
  8. Sharable audio file for brand website
  9. Reporting

Multilingual Audio News Release (ANR) Options: $1,500

  1. Transcreation of ANR from English into Mandarin Chinese or Latin American Spanish or French Canadian
  2. Voiceover (VO) talent in Mandarin Chinese or Latin American Spanish
  3. Recording, editing and mixing
  4. Distribution to US Mandarin or US Hispanic radio stations and podcasts
  5. Sharable audio file for brand website
  6. Reporting
  7. Additional languages available upon request